15.03.2014. / Smart communication / View Comments
To become authentic you must be less authentic! wickedrules.com
Are you sick and tired of authenticity that spreads like forest fire and jumps out of every corner? Well, I am. Everyone and everything is authentic now! It all starts to resemble one of “Castle” episodes with four pizzerias that have same name - “Nick”, and they all have predicates such as terrific or authentic. It’s ridiculous but OK as a plot for TV show. However, no matter what we think, our business, social media presence or communication is not TV show. If you are one of those people who use “authenticity” you are probably closer to...
20.02.2014. / Lead the way / View Comments
Leadership Styles Segmentation
Snap it, hack it, shake it, rip it…  Guess what - It’s not shark attack it’s how people treat the concept of leadership. Not all, of course, but for many that’s a trend used to create more followers instead to foster more leaders. While trending they just chop it and all that we are left with are bits and pieces. In that process it’s easy to get lost in details, vision gets blurry and focus no longer exists. It’s one thing to be analytical, show diversity and how to use it, it’s completely different to take elements out of context and...
10.02.2014. / Enterprise / View Comments
www.wickedrules.com quote
Recent studies show that all humans are 96% genetically identical. It appears as if 4% make each human 100% unique entity. But, when I look at these numbers, instead of statistic and genetic, I see fantastic kaleidoscope of most amazing and unique combinations of our qualities. Each of us poses infinite treasury full of new ideas ready to be introduced to spotlights of social media. The picture gets bigger when one becomes aware that in every moment someone out there might scan through our web activity. It’s awesome and scary. It’s a...
24.01.2014. / Smart communication / View Comments
Social Media – Perfect Bone For A Top Dog | Wicked Rules
Age of communication is an illusion; we live in the age of global data noise. We are children in online kindergarten and we all talk at the same time sticking our hands out saying: ME, ME, ME!! Notice me! Hear me! Adore me! I am dramatizing a little, but too often I have a feeling that social media came down to this scenario. The question is not how did we get to this point, it’s why in the first place so many people choose to trade quality for quantity, to create noise instead of making a difference? There are millions of people on...